8 tips to smash your Fundraising target:
Many of you are running on Sunday 10th October on behalf of a cause close to your heart. A marathon is an excellent challenge to set your heart, mind and legs too, and you can raise money for fantastic organisations and help build their brand awareness of their vital support to your community.
Some of you might be running for one of our fabulous charity partners, and some of you might not have a charity place but be raising money anyway, but regardless, any donations big or small help your fundraising pledge and support the vital work these charities do.
To help support you, we have rounded up some of our top fundraising tips below:
1. Add a profile picture to your fundraising page. A shot of you running, even if you do look like you’re hating your training, will have a great impact – up to a 14% increase in donations according to some studies!
2. Share your personal reasons for taking part in an event, as this can have a powerful effect on your followers who might feel compelled to donate
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3. Educate yourself about the charity you are running for and ensure you are passionate and believe in the cause. People will be more likely to donate if they can feel your passion for the charity.
4. Studies show people are more likely to donate on a Monday morning so tailor your posts to promote your cause on a Sunday
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5. Ask your employer if they have a fundraising policy, as many companies will pledge to match your fundraising up to a certain amount
6. Insert a target amount on your page, and don’t be afraid to increase it once you’ve hit it. Aim high and share the news on social media every time you hit a key fundraising milestone. Those with a target are thought to raise up to 46% more so it is definitely worthwhile including this on your page.
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7. Don’t forget to email your friends, family and other connections, as not everyone in your community will be on social media
8. Keep pushing your fundraising page once you’ve completed your 26.2 mile challenge. We recommend updating your community with an update of how you got on and any fun anecdotes or photos from the day. An update shows you completed the marathon, and often you can see up to 20% more additional donations come in.
If you haven’t already, there is still time to create a JustGiving page. Visit here: https://www.manchestermarathon.co.uk/charities/justgiving/