TOP FUNDRAISING TIPS
A marathon challenge is an excellent opportunity to not only accomplish an epic challenge but to also make a wonderfully positive impact on the world.
Whether you’re fundraising for a personal reason or a cause you are passionate about, using your place on behalf of a charity is a great first step. With the event only a few months away you may be wondering: how can I boost or kickstart my fundraising?
We have rounded up our top fundraising tips below:
1. Add a profile picture to your fundraising page: Including a photo of you in action, can make a big impact. Studies show it can lead to a 14% increase in donations.
2. Share your personal story: Share the reasons for fundraising for your chosen cause with your supporters. When people understand your connection to the charity, they’ll be more motivated to contribute.
3. Get to know the charity you’re supporting: When you’re passionate and knowledgeable about the charity, it comes across to your donors, making them more inclined to give.
4. Time your posts for maximum impact: Research shows that people are more likely to donate on Monday mornings. Plan your social media posts for Sunday evening or first thing Monday to take advantage of this peak donation time.
5. Check if your employer matches donations: Many companies offer matching gift programs that will double (or even triple) your donations. Ask your employer if they have a fundraising policy in place.
6. Set a fundraising goal and aim higher: Include a target on your page, and once you hit it, don’t hesitate to raise it. People tend to give more when there’s a clear target, and studies suggest fundraisers with a goal can raise up to 46% more. Be sure to share your milestones on social media to keep the momentum.
7. Reach out beyond social media: Not everyone in your circle may follow you on social media, so don’t forget to send personal emails to friends, family, and colleagues
8. Post a follow-up after the marathon: Once you’ve crossed the finish line, update your supporters with how you did and share moments or photos from the event. This can encourage more donations, studies show that fundraising pages often see up to a 20% increase in contributions after a post-marathon update.
There you have it: easy fundraising tips to boost or kickstart your fundraising and inspire others as you go. Have fun out there and make every mile count!
Have you started your fundraising journey yet? If not, start today by setting up a JustGiving page below!