Announcing the adidas Manchester Marathon
We are ecstatic to announce that we have agreed a new long-term partnership with sportswear giant adidas, which will see them become our title partner, beginning with the 2023 marathon which takes place on Sunday 16th April 2023.
The Manchester Marathon has increasingly become a favourite with runners of all abilities, ranging from some of the world’s greatest elite runners, to those who thought completing a marathon would never be possible. It’s the second largest marathon in the UK by a distance, and one of the five most popular in Europe, with over 24,000 people registered to run in last Sunday’s 2022 edition.
Our joint vision is to continue focussing on equal opportunities and growing running communities, with the adidas Manchester Marathon assisting runners of all abilities with a range of training support and expertise.
It’s impossible not to get excited about this partnership for a number of reasons, but we are particularly delighted at how apparent it is that we share the same values and passions. Both the Manchester Marathon and adidas are stand-out brands within the world of running and therefore the partnership is a very natural one. Working together is a huge step forward in our goal of improving lives through mass participation events for everyone.
When we spoke to Chris Walsh, VP Brand, adidas North Europe, he said: “We are delighted to announce our title sponsorship of the Manchester Marathon. We are passionate about providing access to sport and enabling more people to enjoy running. At adidas, we believe that through sport we have the power to change lives and we look forward to celebrating the hard work and dedication of every runner as they take on race day in April 2023.”
Places in next year’s adidas Manchester Marathon, which is set to return on Monday 16th April 2023, are available from midday on Monday 12th September. More exciting updates about the 2023 adidas Manchester Marathon will be announced later this year.
Human Race and 2022 partner Therme Group will continue to work together to promote healthy active lifestyles that benefit physical and mental wellbeing, as well as sharing a long term focus on engaging local communities.
You can secure your place for the 2023 adidas Manchester Marathon here.